Green’s Dictionary of Slang

ooh-la-la n.

[Fr. excl. ooh-la-la!]

French sexuality, which, in Anglo-Saxon eyes, is ‘spicy’ and ‘naughty’.

Stars & Stripes 22 Feb. 4/1: ‘Oo-la-la! This is France!’ That is the impression which altogether too many men have had in mind upon their first arrival here [...] But they must not [...] think of her (as her enemies would have us think of her) as a ‘daughter of joy’.
[US]W. Winchell On Broadway 11 Dec. [synd. col.] Most of the Frenchies gave it too much of the ooh-la-la, but her confab with B. Crosby made her A Girl To Know.
[UK]M. Bednarek Evaluation in media Discourse 183: The ‘ooh-la-la, those saucy French’ dimension to the story has also attracted British tabloid journalists.